China, Shanghai, Beauty Care

Trade Marketing Manager

HENKEL IS FOR THOSE WHO STEP UP. DO YOU?

At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.

YOUR ROLE

  • Involve in Sales strategy for responsible categories/brands
  • Lead category management project to build category captaincy
  • Communicate with principle to align appropriate product mix, pricing strategy, launch plan, and target execution
  • Lead promotion activities with measurement to trigger category growth
  • Deep analysis on all possible business data to find gap, generate opportunities and learning for further growth (category success model)
  • Generate efficient by channel/NKA by category/brand trade activities together with MKT on time to deliver business objectives
  • Monitor/tracking/review TM resources, listing/TM/BA/Promotion pack/POSM ect. to region/channel/KA level to generate designed result
  • Monitor the progress on related trade programs; deliver guideline to field sales team
  • Proactive collect and analysis competition information
  • Take proactive exploration on new retail and O2O development

YOUR SKILLS

  • Should have 8 years of working experience
  • TMKT background in FMCG MNC
JOB ID: 20004701
Contract & Job type: Full Time, Regular
Contact information for application-related questions: henkel.hr@henkel.com
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Henkel’s application process

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