China, Shanghai-Zhangjiang, Adhesive Technologies

Market Strategy Manager

At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you're up for challenging the status quo, join our team of pioneers and make your mark on the future with us.

Do you dare to make an impact?


  • Identify new market/ opportunity in the region for business expansion
  • Develop business cases for new regional market opportunities; pitching them to both regional and global management for buy-in and execution
  • Capture competitive landscape, market insights; interpret them for business planning in different target verticals and countries  
  • Define industry/ market segmentation, adapt global market modelling to the context of the region
  • Drive and implement regional, global key initiatives.  Track the key initiatives, milestones and KPIs/results on behalf of the region
  • Develop market positioning, customers mapping vs technology needs to promote programs in the right segments/ channels


  • Bachelor’s or master’s degree, preferably in Business or Engineering fields
  • 5-8 years and above of relevant experiences in strategy marketing, market development/ business capacity career, preferably in B2B
  • Strong analytical, communication, and collaboration skills to work across different functions and stakeholders in different geographies
  • Demonstrated leadership capacity, with the ability to work independently and navigate thru complexity

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to gender, origin, culture, generation, disability, religion and sexual orientation.

JOB ID: 22041042
Contract & Job type: Full Time, Regular
Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply Now" button below. Applications sent via e-mail will not be accepted.
培训机会 志愿者活动
志愿者活动 完善的假期政策
完善的假期政策 员工心理援助项目
员工心理援助项目 .寿险
.寿险 .医疗保险
.医疗保险 绩效奖金
绩效奖金 教育资助
教育资助 员工食堂 (部分办公室)