At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you're up for challenging the status quo, join our team of pioneers and make your mark on the future with us.
Do you dare to make an impact?
YOUR ROLE
- Implement selected global market segment strategies by developing appropriate marketing strategies to position the group as thought leader and partner of choice along the entire value chain
- Engage with key accounts & industry via a solution-focused approach to target and nurture them end-to end across all relevant channels
- Design and implement Account-based Engagement strategies that drive profitable customer engagement and long-term, strategic partnerships
- Manage and steer end-to-end the development of global messaging, positioning, campaigns, promotions, and product launches
- Lead cross-functional stakeholders across global teams to identify customer needs, develop compelling and customer-relevant marketing concepts
- Develop standards and best practices for content creation, distribution, and content repurposing for execution in region(s) and globally
- Plan, steer and report on the global marketing budget for the segment as well as on the ROI campaigns and initiatives
