At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Dare to make an impact?
- Create and post original content for our TikTok, Instagram, Facebook and YouTube channels
- Manage external content creators and content vendors
- Manage activations for 10-20 hair artists and projects at any given time.
- Our department’s Digital Leads are responsible for setting strategy and timelines.
- Take that strategy, communicate it to the content creators, and commission content that meets business objectives.
- Organize monthly education for these artists to learn about our product innovations from our education team.
- Spearhead an ambassador program in which we send out periodic product mailings to 100 hairdressers who have expressed working with us, with the goal of driving Earned Media Value.
- Continually build a diverse portfolio of partnerships and interactions to support and round out overall digital marketing efforts.
- Our ideas to come from our knowledge of salon culture, key brands, influencers and out-of-the-box thinking.
- Developing relationships with our contracted influencers and stepping in to help Influencer Manager when needed.