China, Shanghai, Henkel Consumer Brands

National BA Manager

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?


  • Manage HCB BA program, Set up BA salary system and incentive mechanism.
  • Develop BA training plan and training material to drive in store business.
  • Mange the budget for the program, connect 3rd party agency to finish recruitment and daily management.
  • Collaborate with key stakeholders include TMKT, NKA, Marketing team to execute specific instore activations.
  • Working with field sales team to co-drive instore productivity.
  • Make innovation solution to drive the efficiency, like E-learning program.
  • Routine tracking report generation.

  • Lead a team and training development.
  • New model of BA management.
  • Offline business cooperation.


  • 8–10-year FMCG BA management experience, beauty category preferred.
  • Good leadership.
  • Result oriented and strong capability of cross team collaboration.
  • Meticulous, patient, and adept at handling complex affairs.
  • Basic office software usage, English written and speaking.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 24065649
Contract & Job type: Regular - Full Time
Contact information for application-related questions:
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply Now" button below. Applications sent via e-mail will not be accepted.
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