South Korea, Gangnam, Henkel Consumer Brands

Home Care Junior Brand Manager

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?


  • Develop brand strategy and brand plan in short term and long term including volume, profit, share projection, etc.
  • Plan and execute overall brand experience based on strategic brand plan; Handle operation detail for new product launch via collaborating internal and external stakeholders
  • Study market opportunities, competition, brand portfolio and margin analysis for driving brand roadmap
  • Provide overall marketing support to marketing and sales teams; Lead local Insight generation actions and programs
  • Support with innovation process inputs especially in case of regionally led innovations
  • Manage resources needed and manage brand revenue and A&P spending effectively within budget


  • Bachelor’s degree in related field is required
  • Minimum of two (2) years work experience in Marketing of FMCG is required
  • Excellent command of MS office is required
  • Good communication skills in Korean and English are required
  • 360 activation development, media planning and management, P&L understanding
  • Strong analytical skills, attention to detail, self-motivation, proactive and positive manner

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 24066883
Contract & Job type: Regular - Full Time
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